When Distinguished Manor—a trusted house cleaning service in Mesa, AZ with over 300 happy clients—approached us in late 2023, they had one clear goal: establish a strong digital presence that matched their outstanding offline reputation.
They were doing great work, but had little visibility online. That’s where Independent Spirit stepped in.
Website Revamp: We redesigned their entire website from the ground up—making it mobile-friendly, optimized for local SEO, and built to convert curious visitors into booked appointments.
Profile Setup & Optimization: We created and optimized their Google Business Profile, Yelp listing, and key directories to ensure accurate, consistent visibility across search platforms.
Content Creation & Strategy: We developed a full-fledged social media strategy including content planning, custom visuals, and brand voice development for Instagram, Facebook, and LinkedIn.
Ongoing Growth: We’re continuing to produce branded content, customer review campaigns, and local promotions to expand their footprint in Mesa and surrounding areas.
Now, Distinguished Manor is showing up where it matters most—on Google searches, in local feeds, and in the minds of homeowners looking for reliable, professional house cleaning.
When the owner of All Quality finally went solo, took the contractor exam and registered the business- it was suddenly… crickets. With a new business in a new area, there was a lot of work to be done in order to get this business visible to the public.
We were starting from scratch here. With startup branding, we usually start by picking a color- a very specific color, that became part of that brand.
Logo Design: With All Quality- we went through three or four logo designs before we finally landed on one that was just right.
Profile Setup & Optimization: We helped setup their social profiles, Google Business Profile, Yelp listing, and key directories.
Branded Forms: We developed unique, custom branded fillable PDF forms so they could streamline their operations. Their customers can now accept a bid through email.
Web Design: We took all of the branding elements and constructed the perfect website to display this contracting company’s work and give them a place customers could find them.
Now, it was just a matter or continuing with content creation and SEO services to keep up the momentum. Within only a few months from the start, their phone was ringing with new customers.
Brand Development, Graphic Design, SEO, Web Design, Social Media Management.
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